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Posts Tagged ‘lead generation’

Top Ten Small Business Lead Generation Mistakes

Small Businesses are always looking for new lead generation ideas, but many of the things that entrepreneurs do before they even make their first cold call or before they attend their first business card exchange practicaly ensure that they actually fail in the Lead Generation department. Folks say that “Experience is the best teacher,” but that is really only about half right. In fact, “Someone ELSE’S experience is the best teacher,” because they have already made those mistakes. Learn from their mistakes, and you get to a higher level of success in a much faster time frame.

Small Business Lead Generation – Pay-Per-Click Advertising

By Doug Staneart, The Entrepreneur Boot Camp Small business lead generation using pay-per-click ads can be very challenging. In fact, paying for leads can either make you really rich or drive you out of business. Google makes a ton of money every year from pay-per-click ads. Most of the money that they make from these […]

Small Business Lead Generation – Why Spamming and Cold Calling Does Not Work

Every small business is the proverbial Needle in the Haystack, so small business lead generation is critical to an entrepreneur’s survival and the growth of his/her small business. The thing that most entrepreneurs forget, though, is that it is a lot easier to turn a prospect or lead into a customer if the lead calls you versus when you call them. It cracks me up when I hear titles of articles, seminars, or books about how to “Make Effective Cold Calls” or how to “Warm Up Cold Calls”.

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