Want potential customers to flock to you? Create a Unique Selling Proposition (USP) that customers can’t get anywhere else. You should have one single unique selling point that sets you apart from your direct competitors. Then, design marketing messages that outline...
Do Managers Need to Develop Good Coaching Skills? And If So, Why Do Managers Need Coaching Skills? Several months ago, I flew home from a management-leadership program I was teaching for a company in Phoenix. One of the benefits of being a frequent flier is that... on...
Small Businesses are always looking for new lead generation ideas, but many of the things that entrepreneurs do before they even make their first cold call or before they attend their first business card exchange practicaly ensure that they actually fail in the Lead Generation department. Folks say that “Experience is the best teacher,” but that is really only about half right. In fact, “Someone ELSE’S experience is the best teacher,” because they have already made those mistakes. Learn from their mistakes, and you get to a higher level of success in a much faster time frame.
New Form of Setting Boundaries in the Workplace The newest trend floating around on social media is called "Quiet Quitting." In this post, we'll both explain what this trend means and dig into it from both the employee and leadership viewpoints. It's important to set...
Looking for a way to get a group to solve challenging problems without coming to blows? In this session, I'm going to cover a few effective group problem solving techniques. In fact, the process below is known as the 5-Step Group Problem Solving process, and it is...
As a teacher, I learned to create different personas to fit the environment. I had to learn to communicate in ways that were deemed “correct” in various situations. My principal and AP needed a fine balance between formal and friendly. While I kept a strict line of...